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CTE/Business and Marketing Education Curriculum
Exploring Business and Marketing
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Lesson Plans  
Strand 5
Students will prepare, analyze and interpret financial and accounting statements.
  • CIB-Basic Design Terms
    Students will understand basic design and page layout concepts and terminology including white space, margins, headline, copy, color, page balance, font, font size, graphic formats and design elements.
  • CIB-Desktop Publishing & Advertising
    Students will be able to define terms related to advertising. Students will be able to identify focus groups for television, radio, and print ads. Students will create and perform a television commercial. Students will distinguish between effective and ineffective print ads. Students will also demonstrate basic desktop publishing skills.

UEN logo - in partnership with Utah State Board of Education (USBE) and Utah System of Higher Education (USHE).  Send questions or comments to USBE Specialist - Laura deShazo and see the CTE/Business and Marketing Education website. For general questions about Utah's Core Standards contact the Director - THALEA LONGHURST .  
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