ADMIN & EMEDIA LABELS
METADATA DESCRIPTORS
METADATA ATTRIBUTES
V Content Class 07:
Utilization (Content Suitability for Audiences)
> Description of the content class ...
Audience level

V util_audiencelevel
[for publication]
V DESCRIPTION...
* DEFINITION...
AUDIENCE LEVEL identifies a generalized type of audience, viewer, or listener for whom a media item is primarily designed or educationally useful. The ability to designate the intended users of a media item is especially important when matching a program's usefullness to a specific age range, audience grouping, or educational level.
* COMMENTS...
The descriptors are more generic than the K-12 categories used for GRADE LEVEL. The allowed values are drawn from Library of Congress groupings and can be used for crosswalk harmonizations with external metadata schemas.
V DATA ENTRY...
* DATA TYPE...
repeating
* DATA LENGTH...
100
* GUIDELINES...
Select from the picklist. More than one age range may be selected.
* PICKLIST OF VALUES (Popup Menu)...
K-12 (general)
Pre-school (kindergarten)
Primary (grades 1-6)
Intermediate (grades 7-9)
High School (grades 10-12)
College
Post Graduate
General Education
Educator
Vocational
Adult
Special Audiences
General
Male
Female
-
Other
V EXAMPLES...
* FROM UMAP2...
See picklist.