American Graduate: Getting to Work 2018-2019
American Graduate is part of the national public media initiative American Graduate: Getting to Work, made possible by the Corporation for Public Broadcasting. This UEN project aimed to help more Utahns make well-informed decisions about education and career by raising awareness of opportunities in high-demand, high-skills jobs that do not require a college degree and pathways that include Career and Technical Education (CTE).
Working with local and national partners, UEN:
- Reached 4M+ Utahns with messaging about career education resources and opportunities
- Engaged 8K+ participants via in person and digital events
- Aired 300+ hours of career education content on UEN-TV
- Produced 20+ videos and other content spotlighting Utah resources and trade career pathways
Plan Your Path College Knowledge Nights
UEN teamed up with the Utah College Advising Corps to host nine community events for families of students grades 7-12 to learn how to plan for success in high school and beyond. This flyer includes key messages shared with participants.
UEN Parent/Caregiver Research
In response to partner requests for help engaging parents with CTE information, UEN commissioned research to better understand the communication needs of this audience when it comes to college and career education. Read the report here.
CTE Communication Café
A direct outcome of the 2019 Partner Round Table, this virtual meet-up for members of the education community explored issues and shared solutions around CTE communication in Utah. Contact host Jenn Gibbs for more information.
Round Table 2019
On July 30, 2019, UEN convened project partners to share updates, insights and ideas for communicating with the public about the potential for CTE to benefit individuals and their families.
Life After High School
Featuring a live Q&A with the Utah State Board of Education’s Work-based Education Specialist, this virtual event, co-hosted with PBS Utah, invited parents and caregivers to consider that the path to success doesn’t always start with a four-year college degree.
“Plan Your Path”
Making well-informed decisions about college and career includes knowing where to find reliable information and resources. UEN produced a set of animated spots to highlight an array of tools to help students and jobseekers discover their interests, prepare for occupation exams, search for scholarship and more.
Roadtrip Nation Roadshow
UEN partnered with rural libraries to host screenings of American Graduate videos and the innovative career exploration program, Roadtrip Nation, paired with discussion of workforce education resources.
The Year of Technical Education
UEN’s American Graduate project was proud to be part of Utah’s statewide celebration of CTE. We partnered on events throughout the state, including Uintah Basin Technical College’s Career Days, Northern Utah’s STEM Expo Tech Talk and the Wasatch Front Consortium’s Pathways to Professions.
To raise awareness of Utah resources and opportunities in CTE, UEN teamed up with the Utah System of Technical Colleges to produce videos profiling Utahns whose pathways to rewarding careers included CTE.
Round Table 2018
On July 17, 2019, UEN hosted a discussion of CTE communication challenges and strategies with education, community and public media partners. Insights from this event helped shape the project.
Funders & Partners
UEN thanks these supporters of our American Graduate: Getting to Work project:
- The Corporation for Public Broadcasting
- STEM Action Center
- Utah College Advising Corps
- Utah Department of Workforce Services
- Utah State Board of Education
- Utah System of Higher Education
- Utah System of Technical Education
- Utah State Library System
- Public Libraries and branches in Bountiful, Salt Lake City, Moab, Ogden, Vernal, Wasatch County and Washington County
- PBS Utah
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