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CTE/Information Technology Education Curriculum Digital Media I
Course Preface Course Preface
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Core Standards of the Course

Standard 1
Career Opportunities: Students will develop an awareness of digital media career opportunities.

Objective 1
Develop 21st Century Life and Career Skills related to working in the digital media industry.

  1. Identify occupations related to digital media careers (graphic/commercial artist, project manager, technical writer, application programmer, video and sound specialist, and subject matter expert, instructional designers, art director, copy-writer, etc.)
  2. Identify knowledge and skills necessary for specific digital media occupations
  3. Develop employable competencies/characteristics: responsibility, dependability, ethics, respect, and cooperation
  4. Exhibit high standards of personal performance with a positive work ethic and attitude

Standard 2
Digital Media Computer Functions: Students will demonstrate the ability to perform relevant computer functions on a standard platform (PC, Mac, Linux) as they apply to digital media while using 21st Century Skills.

Objective 1
Perform basic computer functions.

  1. Utilize asset and file management using folders and naming conventions.
  2. Convert and compress files using appropriate codec
  3. Create back-up files
  4. Monitor file size and disk space
  5. Utilize Help features functions keys like F1
  6. Utilize shortcut keys and quick-stroke commands where applicable in software applications and OS to improve performance (shift, alt, command)

Objective 2
Implement communication, critical thinking, and problem solving skills

  1. Communicate and collaborate with teammates
  2. Analyze how individuals interpret messages differently, how values and points of view are included or excluded, and how media can influence beliefs and behaviors
  3. Understand both how and why media messages are constructed, and for what purposes
  4. Search for online help and solutions
  5. Evaluate information critically and competently
  6. Reflect critically on learning experiences and processes
  7. Synthesize and draw a conclusion to determine an outcome

Objective 3
Information and Communication Technologies (ICT)

  1. Understand and utilize digital technologies and the components of a basic digital media computer system.
  2. Understand and utilize the most appropriate media creation tools, characteristics and conventions.
  3. Access information efficiently (time) and effectively (sources)

Objective 4
Media Literacy ethics

  1. Read, discuss and adhere to the school's acceptable use policy (AUP)
  2. Apply a fundamental understanding of the ethical/legal issues surrounding the access and use of media

Objective 5
Fair Use Guidelines and Copyright Law

  1. Understand Fair Use Guidelines as it applies to classroom use
  2. Explain and justify appropriate application of Fair Use Guidlines
  3. Understand copyright is held by the creator or company when ideas result in a tangible product.
  4. Understand intellectual property.
  5. Understand the process of registering a copyright.
  6. Create an original content project while adhering to all copyright laws and not involving Fair Use Guidelines.
  7. Understand Public Domain.

Standard 3
Visual Design Concepts: Students will recognize and apply effective visual design concepts

Objective 1
Visual Design Elements — recognize and apply the following elements and principles:

  1. Recognize and apply Shape (Shape is 2D) as it applies to: (line, value (contrast), texture, sizes, pace (positive and negative), color,emphasis, balance/alignment, unity, rhythm)
  2. Recognize and apply Form (Form is 3D) as it applies to: (line, value (contrast), texture, sizes, space (positive and negative), color, emphasis, balance/alignment, unity, rhythm)

Objective 2
Color Theory — recognize and apply the following concepts:

  1. Recognize and apply Color Properties (Hue, saturation, value)
  2. Recognize and apply Color Schemes (complimentary, analogous, triadic, monochromatic)
  3. Recognize and apply Symbolism/Emotion (warm, cool colors. What do different colors mean in different cultures?)
  4. Recognize and apply Color depth/palettes (dithering)
  5. Recognize and apply Color modes (RGB, CMYK, Grayscale)

Objective 3
Image Composition— recognize and use the following concepts:

  1. Recognize and use mergers, simplicity, leading lines, rule-of-thirds, point-of-view, field-of-view, golden mean, pyramid, and framing in image composition
  2. Understand and apply resolution, anti-aliasing, lighting in image composition

Standard 4
Text: Students will effectively use text in digital media.

Objective 1
Typography — recognize and apply the following concepts:

  1. Apply Font decisions (typeface/families, style/attributes, size)
  2. Apply Typeface Design (serif, sans-serif, script)
  3. Apply Text Layout Techniques (leading, kerning, tracking, alignment symmetric and asymmetric)

Objective 2
Communication - demonstrate and use skills

  1. Demonstrate oral communication skills
  2. Demonstrate written communication skills

Objective 3
Readability — Use text format to effectively communicate content

Button to show lessons.
  1. Utilize correct spelling and grammar
  2. Utilize proper organization (Headings, indents, bullets, interface, navigation, etc.)
  3. Utilize effective visual design layout principles

Standard 5
2D Graphics: Students will produce bitmap and vector 2D graphics.

Objective 1
Raster Graphics -- Students will understand, create, manipulate and appropriately use bitmap (raster) graphics

  1. Identify graphic formats and their appropriate use (e.g., JPG, GIF, TIF, BMP, PSD, PNG, PDF, EPS, etc.)
  2. Acquire image assets (scanning, digital camera, internet search, stock sources, etc)
  3. Create images using a digital camera using appropriate settings
  4. Utilize appropriate visual design and image composition techniques
  5. Export/import images for project requirements (compression, resolution)
  6. Crop, Resize, Straighten Image, Transform an image
  7. Utilize techniques to effectively edit an image
  8. Use Layers, Mask, and Selection tools
  9. Apply Filters and Effects
  10. Adjust color, contrast
  11. Create Gradient
  12. Apply an maintain Transparency
  13. Restore Images
  14. Utilize Color selection techniques
  15. Use Painting and drawing tools

Objective 2
Vector Graphics – understand, create, manipulate and appropriately use vector graphics

  1. Identify graphic formats and their appropriate use (e.g., PDF, AI, SWF, PNG, EPS, etc.)
  2. Convert images from bitmap to vector and vice versa
  3. Export/import images for project requirements (compression, resolution)
  4. Utilize drawing tools to create and manipulate Paths (lines and Bezier Curves) using Anchor points, direction handles
  5. Apply Stroke and Fill (solid and gradient)
  6. Utilize appropriate selection tools
  7. Perform grouping and ungrouping of objects
  8. Apply Styles and Effects
  9. Transform objects
  10. Create Layers
  11. Apply and maintain transparency
  12. Utilize Text Tools
  13. Understand final output formats

*Standard 10
Digital Audio: Students will plan, produce, edit, and publish digital audio.

Objective 1
Plan and create digital audio

  1. Prepare a script and record digital audio
  2. Capture sound from an original or existing source
  3. Recognize and use appropriate types of sound (voice over/narration, music, sound effects)

Objective 2
Understand and edit digital audio

  1. Edit sound
  2. Apply special effects to audio files
  3. Create audio envelops
  4. Understand and manipulate frequency, amplitude, decibel, pitch, sampling rate and hertz.

Objective 3
Export and publish digital audio

  1. Identify audio formats (e.g., WAV, MID, AU, MP3, AIF, RA, AAC, MP4, M4A, CDA)
  2. Add appropriate metadata
  3. Import, Export, and convert audio in different formats
  4. Publish an audio project

Objective 4
Digital audio media management and players

  1. Use audio management tools (iTunes, Pandora, Windows Media Player, Quicktime, Real Player)
  2. Understand the use of libraries and playlists
  3. Use appropriate digital audio containers, settings and metadata

Semester 2 -- *811 Digital Media 1B

Standard 6
Planning, Design, & Development: Students will demonstrate proper planning and design by utilizing an instructional design model such as ADDIE, Adobe Professional Design, Rapid Deployment Model, and so forth in the development of digital media projects.

Objective 1
Understand a use the ADDIE Model.

  1. Analyze — gather and process contextual information affecting the goals, structure, purpose, content, audience, and design of a project.
  2. Design— plan the general look an scope of the application and the media it will use, along with the budget, tools, objectives, outline content, storyboard, and schedule.
  3. Develop— collect & create digital media content and testing of the application
  4. Implement— publish the finished project and make it available to its audience.
  5. Evaluate — assess the effectiveness of the project with the target audience and make adjustments in future revisions.

Objective 2
Understand and use the Adobe professional design and development process

  1. Define — Goals, target audience, content, and delivery requirements
  2. Structure — Flowchart to portray the overall structure and screen views of the project
  3. Design — design of comps, review with client, redesign from client feedback, and production storyboard
  4. Build and test — project production based on storyboards, technical and usability testing, revision, and final project presentation
  5. Launch – launch and publish project

Standard 7
Team Activities: Students will participate in individual and team (group) activities.

Objective 1
Demonstrate 21st Century Life and Career Skills in the ability to work individually in the completion of digital media projects.

  1. Demonstrate oral, written, and/or technological communication skills
  2. Apply management skills in finding solutions to project problems
  3. Monitor, define, prioritize and complete tasks without direct supervision
  4. Adapt to varied roles, job responsibilities, schedules and context
  5. Work effectively in a climate of ambiguity and changing priorities
  6. Complete projects according to specified deadlines

Objective 2
Demonstrate 21st Century Life and Career Skills in the ability to work as a team member in the completion of digital media projects.

  1. Demonstrate oral, written, and/or technological communication skills by knowing when it is appropriate to listen and when it is appropriate to speak
  2. Demonstrate the ability to respond open-mindedly to different ideas and values
  3. Demonstrate the ability to leverage social and cultural differences to create new ideas and increase both innovation and quality of work.
  4. Apply management skills in finding solutions to project problems
  5. Utilize organizational skills
  6. Demonstrate the ability to use integrity and ethical behavior in using influence and power.
  7. Demonstrate the ability to inspire and leverage strengths of others to accomplish a common goal.
  8. Demonstrate the ability to conduct themselves in a respectable and professional manner.
  9. Set goals with tangible and intangible success criteria
  10. Balance tactical (short-term) and strategic (long-term) goals
  11. Describe the roles and responsibilities of members of a digital media team (i.e., project manager, programmer, graphic artist, audio/video specialist, subject matter expert (SME), animator, etc.)

Standard 8
2D Animation — Students will produce and utilize 2D animation.

Objective 1
Animations — Create, manipulate and appropriately use animations.

  1. Identify animation file formats and their appropriate use (e.g., MOV, SWF, GIF, FLA, WMV, m4v, AVI)
  2. Perform changes to position, scale, color, and properties of an animated object
  3. Utilize Timeline animation (Frame-by-frame, Tween)
  4. Create Keyframe animation
  5. Create Tween Animation (motion, shape, path)
  6. Utilize Symbol/Instances
  7. Use internal and external libraries
  8. Import/Export assets
  9. Publish/Packaging appropriately for delivery medium

Objective 2
Animation Techniques — Effectively use animation techniques

  1. Recognize and apply major principles of animation (squash and stretch, anticipation, timing, staging) [see 12 principles of animation]
  2. Effectively use the basic elements to create a story (setting, sequence & pacing, structure & plot, character & conflict, resolution)
  3. Include appropriate audio component

Standard 9
Digital Video: Students will plan, create, edit, and publish digital video.

Objective 1
Plan Pre-Production of creating digital video

  1. Utilize a script
  2. Create a storyboard
  3. Build a shot plan
  4. Create a necessary equipment list
  5. Create an asset list
  6. Create a project timeline
  7. Define team member roles
  8. Define necessary cast and characters
  9. Adhere to Fair Use Guidelines for classroom projects
  10. Organize "field shoot" and assign "field shoot" roles (Gapher, Grip, Cameraman, Director, Talent)

Objective 2
Production stage of creating digital video

  1. Create a setup/cleanup list and assign team member duties
  2. Utilize appropriate video equipment (tripod, microphone, lights, camera)
  3. Demonstrate proper shooting techniques (camera settings, composition, lighting, POV, FOV)
  4. Use a shot plan

Objective 3
Post-Production stage of creating digital video

  1. Capture video (Downloading to computer)
  2. Use appropriate codec, aspect ratio, and resolution settings
  3. Define asset management processes (naming conventions, cataloging, storage, compression)
  4. Edit video (transitions, audio/video effects, titling (safe area), aspect ratio, credits, clips, etc.)
  5. Export in appropriate format for intended use.
  6. Recognize and use appropriate video settings i.e. resolution, Regional standards such as NTSC or PAL (e.g., frame rates, frame size, compression)
  7. Identify video formats (e.g., SD, HD, AVI, MOV, SWF, WMV, MP4, m4v, FLV, VOB) and broadcast settings
  8. Publish a digital video project

*Standard 10
*see first semester

Standard 11
Web Technologies: Students will create basic Web pages or documents.

Objective 1
Plan, create, edit, and publish a basic Web site.

  1. Plan and create a basic Web site of multiple pages that includes hyperlinks
  2. Apply principles of good design in the Web site

Standard 12
Digital Technologies: Students will explore new and digital technologies

Objective 1
Develop an awareness of digital and collaborative technologies

  1. Explore, identify and discuss emerging technologies
  2. Utilize document sharing and collaborating (Google Docs, Dropbox, Windows Live)
  3. Discuss the advantages and disadvantages of Cloud Storage and computing
  4. Discuss the advantages and disadvantages of using social networking, blogs, vlogs, Wikis, video conferencing, podcasting, RSS feeds and webinars.

Standard 13
Digital Portfolio: Students will design and develop various projects to add to an digital digital portfolio.

Objective 1
Create a digital portfolio adhering to copyright and Fair Use Guidelines of the student’s best work.

  1. Include 2D raster and vector digital graphics
  2. Include Animation sequences
  3. Include Digital video
  4. Include Digital audio
  5. Include cross-curricular content (optional)

Objective 2
Output portfolio projects to an appropriate delivery medium

  1. Determine if appropriate for Computer Based delivery (CB)
  2. Determine if appropriate for Web Based delivery (WB)
  3. Determine if appropriate for deliver using DVD, Blue-Ray, MP3 players, tablets, cell phones, and other portable digital devices

UEN logo - in partnership with Utah State Board of Education (USBE) and Utah System of Higher Education (USHE).  Send questions or comments to USBE Specialist - Carl Lyman and see the CTE/Information Technology Education website. For general questions about Utah's Core Standards contact the Director - THALEA LONGHURST .  

These materials have been produced by and for the teachers of the State of Utah. Copies of these materials may be freely reproduced for teacher and classroom use. When distributing these materials, credit should be given to Utah State Board of Education. These materials may not be published, in whole or part, or in any other format, without the written permission of the Utah State Board of Education, 250 East 500 South, PO Box 144200, Salt Lake City, Utah 84114-4200.