Commercial Photography 1
It is recommended that students have access to a Digital SLR camera. However Digital Point and Shoot cameras can be used and will be covered in this course. At a minimum, cameras must use removable memory cards and have adjustable mode settings. Mobile devices may be used to complete some, but not all of the listed objectives.
Photoshop or Photoshop Elements, Adobe Lightroom
Core Standards of the Course
Students will have knowledge of the history of photography.
History of Photography.
Evolution and future of Digital Photography.
Students will be able to understand and apply the multi-step process of “workflow”.
Identify the multi-step process of workflow in Image capture.
Identify the multi-step process of workflow as it relates to Image editing.
Identify the multi-step process of workflow as it relates to image output.
Students will be able to identify different types of digital cameras, benefits of sensor size and resolution, the location of their basic components, and the benefits of each type.
Sensor Size and benefit
Understand correlation between sensor size and resolution (not all megapixels are created equal)
Students will demonstrate the appropriate use of the camera controls on a digital camera.
Exposure modes (auto, shutter priority, aperture priority, program, manual).
Pre-programmed modes (landscape, action, portrait, macro, night).
Students will be able to use and identify memory devices and file types associated with digital cameras and scanners.
Demonstrate an understanding of digital file formats as they pertain to image capture (i.e. RAW, JPEG).
Discuss disadvantages of file compression in JPEGs. (i.e. extra fine, fine, basic, and normal)
Demonstrate an understanding of the difference between high and low resolution and how they are linked to image file output resolution and quality. (Intended use of photograph i.e. print, email, photo sharing)
Identify common memory cards and camera compatibilities. (i.e. Compact Flash, CFexpress, SDXC(UHS2), SD, Micro SD, and internal storage)
Identify necessary equipment used for transferring images to a computer. (i.e. cables, card readers, wireless)
Students will be able to understand and operate a camera.
Identify basic digital camera parts and their functions (i.e. viewfinder or LCD monitor, lens, mode dial, shutter release, etc.).
Understand focal length and optical versus digital zoom.
Use of a tripod or other steady shoot method when it is appropriate.
Identify the need and appropriate use of an on-camera flash.
Identify the difference between shutter priority and aperture priority.
Identify differences in types of photographic lenses for an interchangeable lens camera. (Wide 10-35mm, Standard 50-70mm, Telephoto 80mm and above)
Students will be able to demonstrate basic proficiency in the use of Adobe Photoshop.
Discuss or demonstrate non-destructive editing techniques.
Demonstrate tonal adjustments. (i.e. adjustment layers, Brightness and Contrast, Shadow/Highlight correction, Levels)
Demonstrate cropping (i.e. cropping, straightening, and perspective).
Demonstrate techniques for photo retouching (i.e. healing brushes, red eye, clone stamp).
Demonstrate and use the Layers panel. (i.e. active layer, layer order, creating and deleting layers, type layers and Opacity)
Demonstrate non-destructive and destructive black and white conversion process in Photoshop.
Demonstrate effective use of undo and redo (i.e. history pallet, step forward or backward).
Demonstrate the use of the Transform tool (i.e. scale, rotate, skew, flip, and distort).
Demonstrate the use of selection tools. (i.e. marquee, lasso, magic wand, quick selection tool, quick mask)
Demonstrate different imaging file types and know their intended use (.psd .jpeg .png).
Demonstrate a basic understanding of the Photoshop user interface.
Students will be able to understand and demonstrate the elements of composition.
Demonstrate Simplicity/Emphasis as an element of composition.
Demonstrate Rule of Thirds as an element of composition.
Demonstrate Perspective as an element of composition (worms-eye, birds-eye)
Demonstrate Leading Lines as an element of composition.
Students will be able to understand and practice copyright laws, ethics and legal issues dealing with photography as identified in United States Code Title 17 Chapter 1 Section 101.
Practice ethics and rules governing photojournalism (i.e. Editorial content must not be changed).
Practice correct usage of copyright laws. (i.e. right to reproduce, manipulate, distribute, plagiarize or exhibit another artist's work outside of fair use provisions)
Demonstrate understanding of ethics related to social and legal issues in subject choice (i.e. model releases, image appropriateness, and cultural sensitivity).
Students will understand the importance of career readiness skills as it relates to the workplace and outlined in the SkillsUSA Framework - Level 1.
Understand and demonstrate the attitude of cooperation.
Understand and demonstrate the ability of being resourceful and innovative.
Plan for your future career.
Understand and demonstrate the ability to manage a project.
http://www.uen.org - in partnership with Utah State Board of Education (USBE) and Utah System of Higher Education (USHE). Send questions or comments to USBE Specialist - Kristina Yamada and see the CTE/Arts, Audio/Visual Technology and Communication website. For general questions about Utah's Core Standards contact the Director - THALEA LONGHURST. These materials have been produced by and for the teachers of the State of Utah. Copies of these materials may be freely reproduced for teacher and classroom use. When distributing these materials, credit should be given to Utah State Board of Education. These materials may not be published, in whole or part, or in any other format, without the written permission of the Utah State Board of Education, 250 East 500 South, PO Box 144200, Salt Lake City, Utah 84114-4200.